About Google Video Network Ads
Video is one of the most important medium for brands to communicate with their audience. It allows businesses to present their products, content, build awareness, get engagement with their potential customers.
This module focuses on creating videos for running google video ads. Learners understand:-
- Brand Awareness
- Reach
- Lead Generation
- Sales
- Traffic
- Product Promotion
- Engagement
- Campaign optimization
The cool thing about this is that the module includes the operation of video advertising, identification of the appropriate object hearing, option of appropriate objectives, budget preparation, choice of effective targeting picks and creates strategies oriented plans to achieve business objectives. In practical terms, students will learn the whole process of creating video ad runs, including campaign structure, command, ad formats and the campaign’s optimization.
The process involves the path focusing on inferring the indicators of execution and analysis of campaign information to measure the campaign’s overall reach, clicks, conversions and performance.